5 October 2011

The age of the unimpressed.

I think we are all slightly ungrateful and worse still, are becoming harder to impress. Like most, I was glued to the Apple keynote speech last night. The majority of it was just a re-hash of the iOS 5 features with a few new additions, such as Cards – Apple’s attempts at usurping Moonpig and Find my Friends, an app that allows you to track friends and family for a period of time - which pretty much buys into the hypotheses of many a dead science fiction writer.




Of course the main  event was the announcement of the iPhone 4S. I have spoken to a few tech-savvy individuals and a few laymen and both parties are deeply unimpressed and somewhat saddened by the product and are all too happy to post their disillusionment on various blogs and feeds. Somehow, being given shiny new everythings on a regular basis has turned us into spoilt lemmings with a diminishing capacity to be wowed.



Cosmetically, the new iPhone is almost identical to the current iPhone 4 model but the guts of the new handset are impressive and should not be so easily dismissed. It boasts a dual-core processor – DUAL CORE! I work in offices where staff routinely use computers/laptops that run on Pentium 3 or 4 chips. Remember those? Of course you don’t they were at the forefront of technology back in 2002.



I guess the reactions to the iPhone 4S reminds me of the individual who watches porn online but vents fury when the word ‘buffering’ appears and stops them mid pleasure – somewhere along the lines, perspective and appreciation of technology has been replaced with an over-inflated sense of instant gratification.

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